Some day I'd like the DC media to explain their enduring obsession with someone who is unpopular and will never hold elected political office again. Maybe she's good for ratings and page views? That's an excuse to cover her, I guess, but not an excuse to pretend she has some tremendous political future. She doesn't.
He's right of course to wonder what is driving the media obsession. I think there's another factor that to consider as well. Not only is she deeply unpopular and unelectable I think it's clear that she has no interest in actually running for anything. Someone who is prepping for a presidential run doesn't go out and get a reality show where her every move and word will be recorded. She's already proven that she has no interest in governing. The campaign with McCain was incredibly difficult and Sarah doesn't do difficult. She took the first opportunity to quit and cash in on her celebrity status. Everything she's done since leaving office is calculated to either make her money or to insert her name in the news cycle - so she can make money.
She's Ashton Kutcher.
And yet the media not only acts like she's electable but that she's interested in running. I really don't think she is. Sarah Palin is a grifter, plain and simple.